OEM and private label
Your product, your brand, made in China under one agreement
Private label is not buying a generic item and adding a sticker. It is choosing a factory that can make your specific product, developing it through samples until it is right, protecting the design, and controlling every batch — not just the first one.
Who this is for
Where clients are when they call
Four starting points, from an idea on paper to a product already selling that needs to be made properly.
You have a product idea
A drawing, a sample you bought abroad, or a clear description of something that does not exist yet in the form you want it.
You are selling someone else's product
It works, it sells, and the margin belongs mostly to whoever's name is on it. Putting your own name on it changes that.
You want to improve an existing product
You know exactly what is wrong with what you currently sell, because your customers tell you weekly.
Your current factory has become a problem
Quality drifting, communication slow, prices moving. Changing factory is a project, and it is the project we do.
Scope
What the work covers
What we do
- Turn the idea into a technical specification a factory can actually quote against
- Find manufacturers who build this category, and check them properly before sampling
- Manage the sample rounds until the product is right, not until you are tired of asking
- Organise tooling and moulds where the product needs them, and establish who owns them
- Develop packaging and marking to the requirements of your market
- Put a non-disclosure agreement in place before drawings leave your hands
- Register your trademark in China
- Control the batch at every stage of production, not only at the end
- Ship, clear customs and deliver
What you get
- A technical specification and an approved reference sample
- Tooling with the ownership written down
- Packaging and marking ready for your market
- A trademark registration in China in your name
- Inspection reports from during production, with photographs
- A finished batch under your brand, delivered to your warehouse
How it works
From idea to a batch under your name
Six steps. Two of them — protection and mid-production control — are the ones people skip, and they are the two that cost the most to skip.
Specification
What the product is, what it must do, what it is made of, what it must cost to make. Written down before anyone is asked to quote.
Factory selection
Manufacturers who build this specific category, checked on site. A plant that is excellent at one product is often poor at its neighbour.
Protection
Non-disclosure agreement signed and trademark filed in China before drawings and samples circulate. Doing this after is doing it too late.
Samples
Rounds of samples until it is right. Every change written down, so the approved sample is the reference for every batch afterwards.
Tooling and packaging
Moulds made and ownership recorded, packaging and marking developed for your market.
Production and control
Inspection during the run and before dispatch, not only on the finished pallet, then shipping on the same agreement.
Cost
What determines the cost
Two separate numbers: what the factory charges per unit, and what the development costs once. Confusing them is how projects go over budget.
What the price depends on
- Product complexity, and whether it needs tooling or can be built from existing components
- Order volume — unit price and minimum order quantity move together
- How many sample rounds it takes to get there, which depends mostly on how precise the starting specification is
- Whether moulds are needed and who pays for them
- Packaging: a printed box designed from scratch is not a plain carton
- Whether trademark registration and certification for your market are included
Tell us the product and the volume you can realistically commit to, and we come back with candidate factories, a development plan and both numbers — development once, and per unit.
Questions
What people ask about private label
Why register a trademark in China if I do not sell there?
Because China awards a trademark to whoever files first, not to whoever used it first. If someone else registers your mark there — and factories, agents and professional filers do — they can block your goods from leaving the country.
You would then be unable to export your own product from the place it is manufactured. Registration is cheap. Losing the mark is not.
Who owns the mould?
Whoever the contract says owns it, which is why it has to say. If you paid for the tooling, that should be written down along with the right to take it to another factory.
Tooling ownership left vague is the most effective way a factory keeps a client who wants to leave.
How many sample rounds should I expect?
Usually two to four. Fewer if the starting specification is precise, more if the product is being designed as it goes.
Every round costs time rather than much money, so the way to reduce them is to be specific at the start, and we will push you to be.
What stops the factory selling my product to someone else?
A non-disclosure and non-compete agreement signed before drawings circulate, your trademark registered in China, and tooling ownership recorded in your name.
None of it is absolute, and anyone promising you it is has not worked here. Together they make copying inconvenient enough that most factories do not bother.
Can I visit the factory myself?
Yes, and we will arrange it and come with you. It is worth doing once, before the first production run, if you can spare the trip.
If you cannot, that is what our inspection reports and video are for — but a client who has stood in the workshop negotiates differently afterwards.
What if the batch does not match the approved sample?
That is precisely why there is an approved reference sample and why acceptance is written into the contract. A deviation found during production is corrected during production.
This is also why we inspect mid-run and not only at the end: a fault caught at thirty per cent completion is fixable, and the same fault caught on the finished pallet is a negotiation.
Next steps
What goes with it
Private label touches every other part of the chain, and these three most of all.
Request
Tell us the task — we will come back with questions and a plan
Four short steps. After you send it, you will see a confirmation with your name on it, and a person from the Guangzhou office picks it up during Chinese working hours.
If you would rather write than fill in a form, the messenger buttons in the chat window reach the same team.